| Organic Share of Voice The percentage of all searches for this keyword that sent traffic to this website Outperform the Competition Benchmark and track your performance relative to your competitors | Alexa's help you identify competitor strengths and weaknesses you can leverage to get the edge |
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| Avg Traffic to Competitors An estimate of the traffic that competitors are getting for this keyword | A site with a higher score shows higher audience overlap than a site with lower score |
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| The competitors list can be found next to the search input field above | The score ranges from 1 least traffic to 100 most traffic |
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| Website traffic statistics Comparison Metrics These metrics show how this site compares to its competitors | The score ranges from 1 least popular to 100 most popular |
Alexa Rank A relative level of audience overlap between this site and similar sites.
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